T-Mobile needed a new intranet platform to connect its various departments and improve internal communication. The challenge was to create a concept that not only reflected T-Mobile’s innovative spirit but also aligned with the company’s focus on collaboration and accessibility.
The assignment required a creative and functional design that unified the different structures and standards already in place across departments. This involved brainstorming a name, visual identity, and overarching theme that would resonate with employees and make the platform an integral part of their daily workflow. The result? T-Square, a name and concept designed to bring everything—and everyone—together.
